(INVOLVEMENT)
Project brief and direction development, creative direction and full cycle production, art-dep production, photography, post production.
(CREATIVE BRIEF)
A focused look at one of the key collaborations for Moncler and Rick Owens, the Megalace imagery places a product in a world that reflects both the Rick Owens brutalist sensibility and Moncler Footwear 26 Season utilitarian urban identity, bridging the gap between both.
(CREDITS)
Creative & Executive producer/Photographer: Ivan Dzhatiev
Art Director/Set-Design: Anastasiia Skudar
Set-Design assistant: Natalia Czernuski
Set production: Nikita Vagin
Gaffer: Vitaly Yarkin
Sparks: Artemii Tischenkov, Yuriy Zhos
Technical director: Egor Podvorniy
Photo assistant: Katerina Kotomina
Set coordinator: Pavel Mukhin